(GVO) – Residing within the southern part of Ecuador’s Amazon region, the approximately 1,200-strong Kichwa community of Sarayaku have drawn international attention for their battles over land and indigenous rights—battles that have relied on worldwide support.
Since 1996, when the Ecuadorian government gave concessions for exploration and extraction to corporations without consultation or consent from the community of Sarayaku, its people have fought against oil extraction in their territory. Extraction represented a threat to the land and to Sumak Kawsay, or good living, a community understating of life which, among other aspects, promotes harmonious coexistence between humans and nature.
The Sarayaku community took their fight to the Inter-American Court of Human Rights in 2003, winning the case against the Ecuadorian state in 2012.
Though the group’s struggles are about defending the inherited practices and traditional knowledge of their people, that doesn’t mean they avoid modern methods. Members of their community and other indigenous leaders recently shared with Global Voices how communications technologies such as the internet have played a crucial role in building international solidarity for their demands.
Rejecting Silence
For the people of Sarayaku, the use of mobile and virtual technologies is a means of rejecting silence, of connecting more deeply with others and with each other, and of building a bridge to the future. As Mirian Cisneros, Sarayaku’s current president, explained, making themselves heard has been an uphill battle for the people of Sarayaku:
The community runs a blog, Sarayaku: El Pueblo del Medio Día. José Santi, one of the people in charge of the blog, told us that as they started realizing that the government and others had different perspectives on the extraction issue, the community quickly acknowledged the need to establish their own channels of communication.
That need is also driven by the sense that bottom their culture is neither understood nor respected. According to Hilda Santi, a former Sarayaku community president and current leader of education:
Connecting to others and each other

Image Source: Google Images, Creative Commons
The reach of the Internet and other digital communications methods has also been important given Sarayaku’s remote location—the area is accessible only by light aircraft or canoe, after a two-hour drive from the city of Puyo. Internet and mobile coverage in the area is still limited, but community members have employed multiple strategies to encourage the use of online tools. Santi told Global Voices that besides the blog he helps run, they also have a Facebook page and Twitter account to promote their initiatives at both nationally and internationally.
Andrés Tapia, one of the people in charge of the communication of the Confederation of Indigenous Nationalities of the Ecuadorian Amazon (CONFENIAE), has worked with the Sarayaku for many years. Tapia observed that internet communication provides an important opportunity for sharing information, especially about culture and land rights, not only with non-indigenous people, but also among other indigenous communities.
While a certain amount of energy is devoted to transmitting community knowledge beyond Sarayaku’s borders, digital communication is also valuable for internal communication. Apawki Castro, the head of communications for the Confederation of the Indigenous Nationalities of Ecuador (CONAIE) , noted that the sharing of knowledge even internally has in fact been the more crucial part of the strategies employed by Sarayaku and other Ecuadorian communities:
A legacy for the future
According to Katy Betancourt Machoa, director of Women for CONAIEC, communicating digitally has also allowed the people of Sarayaku to articulate a diversity of perspectives and opinions among themselves:
While Sarayaku members use the Internet to communicate their interpretations of traditions connected to the land and environment, the newer forms of communication are equally about their future where, according to Sarayaku President Cisneros, women, children, and grandchildren can play crucial roles:
As the Kichwa People of Sarayaku continue to work through their past, present, and future within the larger national and international context, it looks like digital communications will be part of the process. In the end, Castro’s insight on media representation seems key:
Through different projects, local organizations continue to join efforts with Sarayaku and communities facing similar struggles, to look for different avenues and tools to strengthen and share their voices, their acts of resistance, and their experiences, with broader audiences.
Stay tuned for more information about our continued conversations with the Kichwa People of Sarayaku in future posts.